Work Experience
Resume
New Jersey Jackals
October 2024 - Present
Corporate Sales Representative
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Source local partnerships and manage client relationships for a professional baseball team to provide sponsorship and new revenue streams for 48 home games and on-field activations involving the community
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​Develop sales collateral materials that effectively communicate brand positioning, sponsorship value, and expected ROI for outside partners interested in on-site and digital advertising within the sports field.
Insomnia Cookies
June 2023 - May 2024
Brand Marketing Intern
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Created social content across various media platforms including TikTok, Instagram, Facebook, and X to advertise new campaigns and point of sale offers for a national dessert company
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Analyzed KPIs such as engagement rates, impressions, media share and buying conversion rates to showcase success across deployments and then translate results into PowerPoints to assist in data visualization across teams
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Coordinated internal processes and department scheduling to improve marketing efforts, partnership deals, photoshoots, and cross-functional communication
Marketing Activations Intern
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Assisted local marketing and partnership efforts across 250+ store locations and local on-site activations within the Philadelphia community, as well as national influencer campaigns through LaterInfluence and internal platforms
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Built relationships with 75+ local partners for donation/ partnership opportunities and to increase store interest for 4 new store locations across the U.S.
Saxbys
February 2024 - May 2024
Brand Ambassador
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Created organic social media content for a regional coffee brand highlighting menu offerings and limited time products through Instagram and TikTok
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Advertised on-site activations and expanded brand reach and awareness through creative storytelling and graphic design for 2 Temple University Saxbys locations
Education
Temple University - Fox School of Business
August 2020 - May 2024
Bachelor's of Business Administration
Magna Cum Laude
Major: Marketing
GPA: 3.93
Awards: Dean's List (2020 - 2023)
School of Sport, Tourism, & Hospitality Management
Certificate of Event Leadership
August 2022 - May 2024
American Marketing Association
Director of Member Administration
Coordinated chapter recruitment, application finances, seasonal outreach, attendance tracking, and general chapter communication
Skills
Platforms
Interpersonal
- Microsoft Office
- Google Suite
- Canva
- Wix
- Qualtrics
- Sprout
- Asana
- Later Influence
- Communication
- Public Speaking
- Data Visualization
- Cross-collaboration
- Leadership
- Attention to Detail
- Adaptability